- Bitcoin Bond Co. plans $1T in BTC acquisitions using structured finance tools.
- Rochard targets institutions with BTC-backed bonds and tailored risk products.
- Bitcoin gains traction as strategic collateral in evolving capital markets.
Pierre Rochard has launched The Bitcoin Bond Company, a structured finance venture focused on Bitcoin-backed institutional products. The company plans to acquire $1 trillion worth of BTC by 2046, subject to changing market conditions.
Structured Finance for Bitcoin Demand Surges
CoinTelegraph reported that Rochard, former VP of Research at Riot Platforms, will serve as CEO of the new company. The Bitcoin Bond Company aims to deliver transparent financial solutions to institutions seeking exposure to Bitcoin’s long-term value. Its initial offerings include regulated, BTC-backed financial instruments held under third-party custody.
Besides targeting volatility-averse allocators, the firm also engages equity risk-takers seeking to outperform BTC through structured notes. Rochard emphasized this dual approach to address diverse institutional risk appetites. The launch follows Bitcoin ETF successes, which Rochard labeled “the most successful product launches” in financial industry history.
The company also draws on Rochard’s asset-backed finance background, positioning Bitcoin as a reserve asset in regulated capital markets. He noted that the 2024 U.S. presidential election shifted regulatory expectations. That development helped shape the timing and framework of the company’s product lineup.
BTC as Strategic Collateral for Capital Markets
The Bitcoin Bond Company’s mission involves bridging institutional demand through Bitcoin-backed bonds, convertible notes, and asset securitization. Rochard sees BTC becoming a primary collateral option for sovereign debt and corporate issuance over time. The company’s approach focuses on matching investor profiles with tailored financial structures.
Rochard categorized market participants into four types: skeptics, volatility-sensitive investors, speculators, and sovereign adopters. Bitcoin, he said, offers sovereignty over capital unlike any other asset. That narrative supports the company’s long-term thesis and institutional pitch.
The firm believes Bitcoin’s transparency and decentralized design will align with regulatory requirements for institutional finance. Rochard expects this to expand structured finance use cases for Bitcoin globally. As adoption scales, BTC may gain traction as a strategic asset across capital markets.